We’re excited to introduce Faith Idodia as the newest executive producer for Ima’mi! Joining us in the post-production stage.

Faith is a Nigerian based in the Netherlands and an advocate for social justice, especially for marginalized communities—a value that resonates deeply with our mission for Ima’mi.

Faith’s commitment to championing minority voices brings a vital perspective to our story, set in the heart of the Efik Empire. This film delves into the journey of a Crown Prince whose life is forever altered by his unexpected obsession with a palace guard, unfolding a layered narrative of love, power, and identity.

Faith’s experience and dedication make her an invaluable addition to the team, strengthening our resolve to bring authentic Nigerian and queer-centered narratives to life.

Her presence reaffirms our commitment to sharing stories that amplify the experiences of Nigerian sexual minorities, who have historically faced a lack of representation.

With Faith’s insight and leadership as a life Coach, we’re more confident than ever as we prepare to bring Ima’mi to audiences worldwide, including submissions to festivals like the Berlin Film Festival and Frameline st. Francisco Film festivals 2025.

Stay tuned as we move closer to unveiling Ima’mi, now with Faith’s inspiring vision guiding us in this final stage!

ABOUT US:

HUG Media Concept is an advocacy-minded film company based in Abuja, Nigeria, focused on producing films that highlight underrepresented groups, especially the LGBTQIA+ community. We are rooted in African storytelling, we use cinema to promote inclusivity and break stereotypes, spotlighting issues like African mythology, the girl child, and sexual minorities.